I specialise in delivering highly personalised and effective email marketing services, crafting tailored automated email flows and advanced segmentation strategies. By leveraging data-driven insights, I ensure that the right messages connect with the right audiences at the perfect moments, thereby maximising impact and enhancing engagement.
I devise comprehensive automation strategies, encompassing welcome series, post-purchase follow-ups, and re-engagement campaigns. Each customised sequence is crafted to navigate recipients through a personalised journey, significantly boosting customer engagement and cultivating brand loyalty.
I utilise industry-leading tools such as Klaviyo for email automation, offering robust segmentation capabilities, paired with Tableau for in-depth data analytics. This enables me to continuously refine my strategies and deliver optimised results.
My targeted and automated email strategies have consistently delivered exceptional results, including average open rates increased by 40% and click-through rates by 25%. These efforts have contributed to an average 35% uplift in ROI for my clients, reflecting the direct value added through my specialised services.